Thursday, August 05, 2010

Times Online pricing

I received another email from the Times today extolling the virtues of its new site, and suggesting I take out a subscription. The thing is, I don’t want to read the digital equivalent of the back-breaking forest-destroying Sunday Times – however I might want to read a few choice articles or sections / categories. Which is surely the major advantage of digital over physical. I can pick the articles I want to read, and ignore everything else. Except that the Time has applied the same pricing policy to their online version. Aaargh. Idiots.

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